Santa Maria Airport
Santa Maria Airport serves 138,000 people annually, including passengers and meeters/greeters. ProDIGIQ's Flight Information Display, located near the airline check-in counters, and Airport TV Network, located at the departure gate, are the exclusive source of real-time flight information for passengers.
There is one 46" wide screen HDTV located at the departure gate with audio capability for maximum impact. In addition, there is one 40" wide screen HDTV located adjacent to the airline check-in counters.
Maximum Exposure on the Flight Information Displays
Your ad will be prominently shown with flight information on widescreen TVs located in the airport lobby. You will gain exposure with passengers watching the TV for status of their departing flight, and meeters and greeters waiting to receive arriving passengers.
ProDIGIQ's TV Network is tied to the flight schedules, allowing you to play specific ads for receptive and interested audiences at the gates that match your target demographic. Precisely choosing your audience and time will significantly increase your advertising ROI.
Innovative Advertising & Entertainment
ProDIGIQ's Airport TV Network enhances passengers' travel experience as they wait to board their flights at the departure gates. During significant wait times at departure gates, passengers watch ProDIGIQ for
- Flight Status
- Breaking News
- Business News
Passengers spend 75 minutes waiting at the airport. 40% are leisure travelers and 60% are business travelers. 50% of SMX passengers are males and 50% are females. Majority of passengers are over 35 years old, a sought-after demographic for their purchasing impact. 60% of SMX passengers are from Santa Maria, 20% from Atascadero and 20% from San Luis Obispo.